Juha Silvola’s blog: high quality alone is no longer enough

 

It’s been almost six months since Enersense published its updated lifecycle strategy, which gives us a clear direction towards 2028. In the Power Business Unit, we have been determinedly putting this strategy into action. When I look around at my colleagues, I feel genuinely proud.

Our goal is to bring value to our customers throughout the entire lifecycle of their investments – and beyond. I want to remind us all that this value is more than just financial; we also help our customers reach their climate and sustainability targets.

I lead the Power Business Unit, where we design, build and maintain transmission networks, substations, wind and solar power parks, and energy storage systems. We have a strong foothold in Finland and are a growing player in Sweden and the Baltics, especially in transmission networks. By 2028, our goal is to be a lifecycle partner known for our digital maintenance solutions and our commitment to advancing our customers’ sustainability.

Our customers choose us because we offer efficiency, competitive pricing, and consistent quality. But the world has changed, and that is no longer enough.

Growing our customers’ carbon handprint

From now on, we also want to help our customers increase their carbon handprint. We will offer them low-emission material alternatives. For example, our customer Fingrid, the Finnish transmission system operator, has already ordered substations from us that are built using recycled steel. Low-carbon concrete has also made its way into our transmission line structures. We are constantly looking for new ways to use more low-emission materials.

I believe demand for low-emission solutions will only continue to grow. They are not just required by the EU, but also embedded in the strategies of many of our customers. It is increasingly important for companies to take real responsibility for reducing emissions, regardless of the EU’s direction.

The market situation, including the growth of renewable energy and grid companies’ investments, provides a strong foundation for the new Power strategy. Recently, we have won a 100-kilometre transmission line construction project in Central Finland and the largest substation project in our history in Nokia. We are also building transmission networks in Estonia and Lithuania, and we are bringing our expertise to data centres as well. We have the expertise, but we cannot become complacent. We must achieve our emission reduction targets and succeed in building a world-class safety culture. Trust must be earned again and again.

At the moment, we are preparing our business planning for 2026 – for the first time with our new organisation and operating model. When I look at my colleagues, I feel genuinely proud. We have succeeded in engaging our people in implementing the new strategy. Colleagues from different countries and units are working together in new ways. The expertise and enthusiasm are visible in every meeting I’ve attended. The strategy has truly come to life in our everyday work.

What motivates me is the thought that, by 2028, together with our customers, we can say: we were part of building a new, low-emission society. I truly believe that together we can achieve both goals – sustainable business and a low-emission future.

Juha Silvola
EVP, Power Business Unit